The SKU Problem: Why Product Identifiers Matter More Than You Think
A SKU is one of those ecommerce terms that most people encounter every day without giving it much thought. Stock Keeping Unit. Just a string of letters and numbers attached to a product. But when you are selling across multiple … Read more
Why Marketplace Automation Will Be Critical to Ecommerce Growth by 203...
Ecommerce is entering a new phase. For many retailers, the biggest opportunity is no longer simply acquiring more customers. It is increasing the value of the customers they already have. As competition increases and customer acquisition costs continue to rise, … Read more
Get Your Store Black Friday Ready in 2025
Black Friday, Friday 28 November 2025, is the biggest online shopping event of the year. Competition is fierce, but with the right preparation, you can stand out and capture more sales. Many retailers also extend deals across Black Week… Read more
How To Maximise Profits: Boxing Day and January Sales
The period between Boxing Day and the January sales is a golden opportunity for online marketplace sellers to boost their revenue and clear out stock. With post-Christmas shoppers eager to make the most of discounts and promotions, this window presents … Read more
Company Spotlight: ChannelUnity
Q&A Spotlight article with our CEO Matt Gardiner released on InternetRetailing.net earlier this week. “ChannelUnity works with retailers and brands to scale up their business on online marketplaces, by integrating with more marketplaces, listing more products, and … Read more
A SKU is one of those ecommerce terms that most people encounter every day without giving it much thought.
Stock Keeping Unit.
Just a string of letters and numbers attached to a product.
But when you are selling across multiple … Read more