Pricing products across marketplaces is one of the hardest parts of ecommerce. Set your price too high, and stock sits idle. Set it too low, and you leave margin on the table.

So how do you find the perfect price?

This is exactly what ChannelUnity’s Velocity Repricing feature is designed to solve.


What is Velocity Repricing?

Velocity Repricing is a built-in feature within the ChannelUnity platform that automatically adjusts your product prices based on how quickly they sell.

Instead of reacting manually, ChannelUnity continuously monitors sales performance and makes pricing decisions for you based on predetermined rules.

  • If a product is selling slowly → the price is reduced
  • If a product is selling well → the price can increase
  • If sales hit your target pace → the price stabilises

In simple terms, ChannelUnity helps you find the sweet spot between demand and price.


How It Works

Within ChannelUnity, you define your target.

For example, you may want to sell 10 units per week of a product.

If your product isn’t hitting that target, ChannelUnity’s Velocity Repricing will gradually reduce the price until it reaches the desired sales velocity.

Once that threshold is met, the system stops lowering the price — locking in the optimal balance between price and demand.

No guesswork. No constant manual changes — just automated pricing driven by your data.


Why It Matters

With ChannelUnity’s Velocity Repricing, you can:

  • Move slow stock faster without manual intervention
  • Protect margin by only reducing price when needed
  • Automate pricing decisions across large catalogues and multiple marketplaces

Stop Guessing Your Prices

Instead of asking:

“What should I price this at?”

ChannelUnity helps you answer:

“What price actually delivers the sales I want?”


Ready to Find Your Sweet Spot?

ChannelUnity’s Velocity Repricing turns pricing into a controlled, data-driven process — fully integrated with your marketplace operations.

👉 Let your prices adjust automatically — and hit your sales targets with confidence. Contact us today to find out more https://www.channelunity.com/contact

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