We’re excited to announce that ChannelUnity now supports product listings via Wayfair Vendor API, making it easier than ever for retailers and brands to expand their reach on one of the world’s leading home goods marketplaces.

What does this mean for you?

With this new integration, you can:

• List products on Wayfair seamlessly – push product data directly from your catalogue into Wayfair.
• Keep product details in sync – ensure pricing, stock, and attributes stay up to date without manual intervention.
• Scale with confidence – whether you manage a few SKUs or thousands, ChannelUnity automates the heavy lifting.
  

Why Wayfair?

Wayfair is a key online destination for furniture, home décor, and household essentials, serving millions of customers across North America and Europe.

How this helps ChannelUnity customers

Our mission is to give online retailers the tools they need to succeed across multiple channels. With Wayfair Product API support, you can:

• Accelerate time-to-market for new products.
  
• Reduce errors caused by manual uploads.
  
• Improve customer trust with accurate product data.
  

Seamless integration with your eCommerce platform

ChannelUnity connects directly with all major eCommerce platforms & ERP Systems, including Shopify, Magento, BigCommerce, WooCommerce, Shift4Shop, NetSuite, and SAP Business One. That means you can manage your Wayfair listings from the same place you already manage your online shop — no duplicate data entry required.

Why ChannelUnity?

ChannelUnity gives online retailers a complete solution for managing multi-channel commerce. With support for leading marketplaces like Wayfair, Amazon, and eBay, direct integrations with top eCommerce carts, and 3PL partnerships including ModExpress, ShipMonk, and Torque, ChannelUnity helps you unify operations, simplify complexity, and grow faster.

Getting started

If you’re already a ChannelUnity customer, our support team can help you enable Wayfair Product API integration in just a few steps. Not yet selling on Wayfair? This is the perfect time to get started — and we’ll guide you through the process.